Motion Design / Art Direction

○ Aetna
○ Apoquel
○ British Airways
○ CareCredit
○ Coca-Cola
● Fanta
— Orange-est Era
○ Foundation for a
Smoke-Free World
○ Gerber
○ Perrier
○ Philips Avent
○ Tyson Foods
○ Zoetis

Orange-est Era

Client: Fanta
Product: Fanta Orange - New Irresistible Taste
Role: Concept, Art Director, Animator

To reveal Fanta’s new orange-ier taste and updated packaging, we took a trip down memory lane to compare the new product to its previous iconic eras of times past. These three animated teasers were created solely from product imagery, branded elements, and a massive collage of stock photo, video, and music elements to construct the appearance of an immersive sci-fi environment that highlights Fanta’s many generations, including its newest.